Big Boys Toys 2014 opened yesterday starring a Segway x2 SE Personal Transporter. Ray Bishop is Master of Ceremonies in the Milwaukee Action Arena area, and he is riding a Segway x2 SE in front of the crowd throughout the show. Ray brings the country’s best extreme sports stars together in one place for a dazzling array of action and entertainment:

From BMX superstar Jed Mildon to Australasia’s top street bike stunt rider – Dave Mckenna, the Milwaukee Action Arena will be “bigger, ballsier and better” in 2014.

Big Boys Toys 2014 is open at ASB Showgrounds, Greenlane, Auckland, until 6pm Sunday. We launched the Segway Personal Transporter (PT) in New Zealand at Big Boys Toys 2003, and it has been a popular feature at every Big Boys Toys ever since. Segway PTs are a powerful tool for event management, and an interactive and dynamic way to attract attention for promotions.